Making the Jump from Traffic to Sales
One of the biggest blinders that hold people back in online marketing is the focus on traffic numbers alone. Now obviously, websites need visitors. The more visitors a website gets (or so we’re told) the more profitable it will be. What many marketers soon find out,...
Fail-Safe Tips for Effective Media Buying
Media Buys (buying packages of ad space) can be a great way to help grow your business. Finding the right place to advertise will open up a large audience that might be receptive to your current marketing efforts. There is, however, a right way and a wrong way to do...
What Media Buys Are and How They Work
“Media Buys” is a term you’ll often hear in marketing circles. They are widely used, yet some people still don’t understand what they are. To put it as simply as possible, a media buy is basically advertising space purchased on some sort of media, like a website ad...
Tap Into Popular Blogs’ Traffic Flow
Generating traffic is an important consideration for anyone that owns a website. There are a few different ways to do this, but guest blogging is one of the best. Writing a guest post for another website is a wonderful way to tap into an existing stream of visitors. ...About Author
I came out of the academic world with a Master of Business Administration (MBA) and a Doctorate in Physical Therapy. I woke up feeling unaccomplished and drained from working 40 hours a week. Life was uninspired, and I truly wasn’t having fun. I found myself feeling like my parents who sent me to school to be better than them. Something was obviously missing, as much as I enjoy my career in healthcare, I had the entrepreneurial bug. I learned quite early, I wasn’t built to punch in and out, doing the same thing daily. 